Procurement PR Isn’t About Selling Snake Oil

Like it or not, perception can sometimes be more important than reality. That’s why successful consumer brands invest significant resources in creating positive perceptions of their brands. Purchasing folks can learn a lot from this to raise the profile of...

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Birds Without Wings Can’t Fly to Success

Effective leaders know that you can’t achieve true organisational success unless the workforce are engaged with the agenda. Employee engagement is intrinsic to a culture that augments organisational success. A key element of this is exposing people’s capabilities and...

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What Procurement Should Learn from M&S

I’ve always admired Marks & Spencer’s “Dine in for Two” TV advert. The savvy marketing inherent in the ad is nicely and smoothly underplayed by the benefits offered: a cosy, romantic dinner indoors with your loved one for a very reasonable £10. Whether your loved...

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Why Aristotle Is More Important Than Kraljic

It’s an intriguing title for a supply management article, I know. Your brain is probably trying to decipher what possible connection Aristotle might have with supply chain management in general, purchasing in particular, and, even more baffling, Peter Kraljic!...

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